for all! 29 bucks for a movie. It's the price of the Yankees more than twice the normal ticket purchased at the cinema, but also a very attractive proposition when talking about the movie, we would like watch with family or friends - at home, Winkie the piwkiem or within easy reach, in excellent quality, with the pause button on your remote and for this as many times as we can within 48 hours from the time of hire. And these were only 2 months after the theatrical release.
This is a revolutionary new offering from one of the providers of films (via VOD), which appeared in the Ocean.
is what you flinch?
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| with revolutionary in the conservative |
protest kiniarze, trade unions, organizations of all those who are connected with the film industry. Protests James Cameron, Peter Jackson, Michael Bay, Kathryn Bigelow, Guillermo del Toro, Roland Emmerich, Shawn Levy, Michael Mann, Todd Phillips, Brett Ratner, Adam Shankman, Gore Verbinski, Robert Rodriguez, Antoine Fuqua, Robert Zemeckis. ;
Famous write a protest letter:
In the proposed new distribution model will be able to watch movies at home even when they they were in the cinema circuit. Currently, the average movie in cinemas staying 132 days (four months). As creators of a crucial part of that business, which last year brought a 32 billion U.S. dollars in ticket sales in cinemas in the world, we believe that the proposed model will definitely unjustly on the current state prevailing in the industry.
Names can probably be hundreds of times more, because it is about every fight - cinema market is worth 32 billion U.S. dollars ... and at least as many distribution brings on dvd / blu / vod and other media. To no one speaks, no one tears his robes. Because really broken down over money and the distribution of profits from theatrical distribution, which rightly struggling with all these names (especially Cameron, who earned at least 350 bubbles for "Avatar" from the theatrical distribution). They scream, let me emphasize, rightly so, but hell it will not change anything.
As they say, our directors, the film is played out in movie theaters 132 days, after which it will be put on dvd / blu / vod and again brings a colossal profits, often higher than traditional theatrical distribution (Especially true for the less hitowych titles for which the Prime Minister on dvd it is not the second, and only the first breath).
VOD (video on demand) is a wildly popular overseas service, which is (very briefly) on lending movies online for 24 or 48 hours on the computer or TV (after all, more telepudła is widespread connectivity to the network). Rather than kowtow to the rental - łazimy the online store and click on what you want to see. HD quality assured, huge selection, prices vary. Just look at indeed DirecTV.com and choose the least novelty, "The King's Speech." We get a video at 1080p for $ 5.99. The store will buy Blu for almost 20 bucks. Aside from collectors, for which the same collection boxes of discs is the essence of a film of passion, it is tempting offer VOD, for weekend viewers for the competitive price, quality and appropriate repertoire sufficient. In Poland, VOD still limps, though, and the IPLA, and service record Onetowy continuous increases (probably due to television and the television series premieres powtórkom). But this is the direction in which we watch movies is going.
DirecTV, which took the idea for a 60-day quarantine in cinema, has already signed agreements with major record labels and boldly goes ahead, did not hear groans of those whose films will be most successful. Changes are inevitable, unstoppable. The evolution of the distribution will not stop because of complaints, threats, strikes, protests, petitions. As long as the proposed business model pays off viewers (they have more and faster, pay less) and distributors (they have more and faster), is affected in this way, one machine will not stop.
This model fits perfectly with the current trends in the communication line producer-consumer . We want the service was fast, affordable, accessible anywhere you want? Well, we have. We want the service to all at the same time (as a rule) and for each individual (the possibility of adapting the service to any kind of taste)? Already it is!
We need to determine the applicable standards!
Technically this is possible, so why wait? In the name of tradition, habits, conventions? Well, not yet. The resistance does not make sense. Getting better, more popular (and cheaper!) Links, TVs, home theater systems force them to undergo changes. James Cameron, with his noisy crusade 3D knows it best, the more that has proved extremely successful trendsetter.
Marauders, or are the technology behind, or to adapt to the pace of realizing the idea of \u200b\u200bchange. This brilliant observation can be translated into every part of the technological reality, regardless of whether we're talking about VOD, fejsbukach, tłiterach, smartphones, 3D, blu and other creations made for people, generally accepted by the people and - most importantly - by the people required. ;
where danger lurks?
nowhere.
It's just a change.